and I’m the founder of Echelon Media Studios.

Before I was behind the camera or behind a screen, I spent years on the bike, racing through crosswinds and chaos — drawn to the beauty and brutality of echelon races. It wasn’t just about strength; it was about strategy, awareness, and positioning. I loved that. Still do.

That mindset is what shaped me, and it’s what shapes my work today.

At Echelon Media Studios, I bring that same sharp focus and creative energy to the brands and people I work with. I help clients find their place in the field — not by shouting the loudest, but by positioning themselves with clarity, style, and purpose. From photography and video to graphic design, branding, and web building — I offer the full echelon.

Whether you’re in business, cycling, or anywhere in between, I’d love to help you tell your story — and tell it well.